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A look into Google Caffeine

It's been a few days since Google has announced their new algorithm structural search engine change called Caffeine. The company has been sort of secretive with what this change does exactly, but according to Matt Cutts, it's more about restructuring Google's engine rather than updating the SERPs.

When we looked into Caffeine, it is noticeably faster than the old search engine, but there are also obvious changes to the rankings when compared to what they used to be. Google is currently accepting feedback for Caffeine, so now would be a good time to try it out and complain if you don't like what Caffeine gives you when you search the terms you look for all the time.

Google assures us that this has nothing to do with certain other search engines making changes and partnerships, but it could still heat things up a bit more, since Google hasn't really been fighting back against Yahoo and Bing until this point (they haven't really had a reason to). Releasing some improved stuff on their engine couldn't hurt things now that they have a more viable competitor.

Caffeine isn't technically released yet, so we could see more changes to it before it actually comes out, but don't expect any ground-breaking user interface changes, this change is all on the back end.

It's tough to develop any concrete opinions about Caffeine, since it's still subject to change, but from what we see so far, it should be okay. It's nothing huge, but that's what Wave is for.

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Cited from http://usaseopros.posterous.com/a-look-into-google-caffeine
USASEOPros Reaches 5 Million Placements
Las Vegas, NV, August 13, 2009 – Internet advertising firm USASEOPros reached a new high today as it climbed above the 5 million first page placements mark. In an industry that is dominated by statistics and numbers, the Las Vegas-based online marketing and ad company surprised even itself with the recent growth. “I didn’t think we would [...]

Cited from http://blog.usaseopros.com/2009/08/13/usaseopros-reaches-5-million-placements/
Are you a Homer Simpson or a Ned Flanders Marketer?
Black hat vs. white hat. Correct vs. wrong. Good vs. evil? There are so many ways to compare types of marketers and SEOs, but for this post, we’re going with Homer Simpson vs. Ned Flanders. The two famous cartoon characters are about as opposite as you can get while still being the same species. Let’s take Homer’s [...]

Cited from http://blog.usaseopros.com/2009/08/13/homer-simpson-or-a-ned-flanders-marketer/
Measuring Success and Popularity by the Number of Attacks
What is the only thing worse than people talking badly about your business/blog/employees/product/services? Having no one talking about them! This is the “you’re nobody until you’re somebody” concept, and frankly, no one discusses nobodies. Like most businesses/blogs/etc, you probably have your share of both positive and negative feedback. And if you don’t have ANY feedback…then you [...]

Cited from http://blog.usaseopros.com/2009/08/10/measuring-success-and-popularity-by-the-number-of-attacks/
Can Dark Backgrounds Be a Good Thing?
Most of the Web sites online have white backgrounds. There are good reasons why this is the case, but it can also be argued that there are times when using a darker background could be a good option. What it really comes down to when you’re considering what kind of background to use is who your [...]

Can Dark Backgrounds Be a Good Thing? is a post from: USA SEO Pros: Web Design Blog


Cited from http://usa-seo-pros.com/dark-backgrounds-good-thing/
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